Welcome to
Sirocco’s
Insights
Immerse yourself in a world of knowledge, industry trends, and expert advice curated to help you navigate your sales journey with confidence.
Blog
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The ROI of Human-Centricity: Measuring the impact of people-first practices
Many companies still struggle to create a culture that genuinely supports employee growth, adaptability, and collaboration.
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Building high-performing teams without losing individual strength
In consulting, every client expects consistency, but every consultant brings their own strengths. Building high-performing teams is not about cloning…
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The leadership skill that drives better decisions
Active listening is a leadership skill that drives trust, engagement, and better decision-making. Learn how effective listening transforms workplace culture,…
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Webinars for B2B Lead Generation: What works and what doesn’t
Webinars remain one of the most powerful tools for B2B lead generation—if done right. Here’s how to make yours stand…
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Why failing fast beats chasing perfection
Avoiding mistakes feels like the safest option, but hesitation is often the real problem.
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Manufacturing’s customer connection problem (and how AI can help you solve it)
Manufacturing has always been about efficiency and precision, but that is no longer enough. Customers now expect the same level…
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Customer relationships in manufacturing: The increasing role of artificial intelligence
Manufacturing has traditionally been defined by efficiency, precision, and technological advancement. However, as digital transformation accelerates, a new priority has…
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Building B2B relationships: Your blueprint for loyalty and long-term growth
Loyalty in B2B is not about impulse or emotional buying decisions. It depends on trust, consistent delivery, and shared success.
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Seamless CRM Integration: Connecting customer data across platforms
Customer relationships are the lifeblood of any business, but managing those relationships effectively can often feel overwhelming.
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Data, technology, process, or people? Why business problems can get misdiagnosed (and how to fix that)
Many business challenges are misdiagnosed as data, technology, or process issues—when the real problem lies elsewhere. Discover how to identify…
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Customer retention strategies with AI: Predicting & preventing churn
Customer retention has always been a priority for businesses, but as markets become more competitive and acquisition costs rise, keeping…
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Learn what’s holding you back from Email Marketing success
If your email campaigns aren’t performing as expected, it may be time for a fresh approach.
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How to get the most out of working with consultants
Here’s how to make your next consultancy engagement as successful as possible.
FAQ’s
What makes Sirocco different from other CRM consultancy companies?
Sirocco is unique in its independent status. We’re not tied to any one CRM platform; instead, we’re partners with the world’s five leading CRM technologies. This gives us the freedom to provide honest, unbiased advice and to recommend the most appropriate CRM solution that truly fits your business needs.
What industries do you specialize in?
We are experts in optimizing processes and technologies. Our way of working can revolutionize how our clients run their business. We are less focused on specific industries but currently serve customers in manufacturing, construction, banking, housing, hospitality, energy and other sectors.
How does the process of working with Sirocco look like?
At Sirocco we follow the SAFe methodology as a baseline for operational excellence and client deliveries. All our new team members get trained and certified. We value collaboration and transparency. Our teams deliver value fast and continuously. Many of our customers get functional features in 8 weeks or less. (Link to Scaled Agile – Sirocco’s SAFe way of working)
How flexible are your resource consulting contracts?
We offer a multitude of competencies on short- and long-term contracts. You get access to world-class consultants on very flexible terms. Do not hesitate to contact us with your requirements, whether you are a consultant broker or a company in need of reinforcing your team (link to Resource Consulting)
Do you offer support after the CRM system implementation?
We sure do! Once your CRM solution is live, your team members are trained, and your processes are running as expected, we move into a support agreement where we offer you continuous support. Can you bring us in to assist with an existing solution? Absolutely! We can run health checks, system optimizations, assist you with integrations or even system migrations. We actually recommend revisiting your setup and reviewing your progress regularly to ensure you get value from your investment consistently.
So where do you start?
As your long-term partner for sustainable success, Sirocco is here to help you achieve your business goals. Contact us today to discuss your specific needs and book a free consultation or workshop to get started!